Fair Deepfake Detectors Can Generalize

Harry Cheng, Ming-Hui Liu, Yangyang Guo, Tianyi Wang, Liqiang Nie, Mohan Kankanhalli

Advances in Neural Information Processing Systems 38 Main Conference (NeurIPS 2025) Main Conference Track

Deepfake detection models face two critical challenges: generalization to unseen manipulations and demographic fairness among population groups. However, existing approaches often demonstrate that these two objectives are inherently conflicting, revealing a trade-off between them. In this paper, we, for the first time, uncover and formally define a causal relationship between fairness and generalization. Building on the back-door adjustment, we show that controlling for confounders (data distribution and model capacity) enables improved generalization via fairness interventions. Motivated by this insight, we propose Demographic Attribute-insensitive Intervention Detection (DAID), a plug-and-play framework composed of: i) Demographic-aware data rebalancing, which employs inverse-propensity weighting and subgroup-wise feature normalization to neutralize distributional biases; and ii) Demographic-agnostic feature aggregation, which uses a novel alignment loss to suppress sensitive-attribute signals. Across three cross-domain benchmarks, DAID consistently achieves superior performance in both fairness and generalization compared to several state-of-the-art detectors, validating both its theoretical foundation and practical effectiveness.

10.52202/085713-1753